StyleMob, a web2.0 community for street fashion inspiration, officially launches on Thursday after several months of beta testing.
A social network of sorts, StyleMob works around the idea of creating a place for real people to have a say about fashion, allowing users to upload photos of their fashion statements and clothing, while other members rate them. Users also get to have their own profile page, as well as leave messages and comments to other members of the community. StyleMob is a community that’s comprised of “fashionable people who do their own thing, plus independent designers, t-shirt surgeons, thrifting addicts, boutique owners, fashion bloggers, photographers, and students, and all who celebrate the DIY fashion spirit.”
In a nutshell, StyleMob, they say, is not after runway looks, but is more focused on the creativity and individual style of ordinary people.