Amazon.com diamond sales up more than 75% in third quarter
Amazon.com announced that third-quarter 2007 diamond sales increased more than 75 percent year-over-year. Each quarter, an increasing number of Amazon.com’s millions of customers are shopping the Amazon.com Jewelry & Watches store.
Selection for Amazon.com’s diamond jewelry collection expanded with 2,269 new styles launching in the third quarter, including an extensive number of styles of the black diamond collection. Every piece of jewelry sold by Amazon.com is inspected by jewelry professionals to verify quality attributes and ensure an excellent product. Customers can read detailed product specifications about each of the piece’s components, including gemstones, settings and metal stamps. The store provides all of the tools and helpful information that Amazon.com customers know and love, such as Customer Reviews, Top Sellers lists, So You’d Like To guides and Listmania lists.
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