Etology announced that they have secured a multi-year mutually exclusive agreement to power AVN Media Network’s new enhanced ad-platform. Etology will replace AdBrite as AVN Ads’ new platform partner, providing a state-of-the-art advertising delivery system for its 4,000+ adult entertainment websites.

Utilizing Etology’s streamlined ad-engine, AVN Ads 2.0 will offer a stabilized environment and exclusive new features. The publisher revenue share is being increased from 70% to 75%. Also, being offered are additional payment options of PayPal and ePassporte, as well as live phone and online chat support. Among the benefits for participants in AVN Ads 2.0, advertisers for the first time will have the opportunity to target users by content channels.

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