Getty Images buys Scoopt
Scoopt is a cool service. It lets users upload videos and pictures, and then it sells it to the media. In other words, your crappy mobile phone pic of a car in flames could earn you cash when it shows up in New York Times.
And now Getty Images, a traditional photo agency, buys it.
According to Getty contributors will benefit from increased visibility and an extensive network of media contacts, earning a ’significant’ percentage of the value for each license issued – although it did not disclose whether Scoopt’s current 50/50 split for submitted content would be maintained.
A good way to get into the whole user contributed content world as any I guess. Good call, Getty.
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Scoopt was always destined to be bought by a major photo agency. Would be very interesting to see the size of Scoopt’s user-base/number of photo sold per-month to get a handle on what Getty have bought besides an established brand.
By ZIVO Brisbane on March 14, 2007 3:22 am