Gorilla Nation, an online advertising sales representation company, has expanded its advertising offerings by adopting Panache’s patent-pending in-video advertising-delivery technology, which gives its customers greater flexibility and advertising choices.

The Panache technology, which provides advertisers more flexible, targeted and less-intrusive ways of delivering their campaigns across multiple media, allows Gorilla Nation to offer its customers a delivery choice beyond pre-roll advertising— messages that run before a video begins. Static images, rich interactive applications, or streaming videos can be delivered into video at view time for a rich, engaging and customized advertising experience. The technology is infinitely scalable, highly customizable, and the toolset so easy to use that expensive engineering resources can be kept out of the process.

Gorilla Nation, which handles media sales for more than 500 high-traffic, quality websites in vertical markets, not only gives its customers more flexibility with Panache but enables them to integrate the technology much faster into current systems.

Related posts:

1. Break.com blazes video-advertising trail with Panache
2. Gorilla Nation to exclusively represent Gawker Media in UK
3. Gorilla Nation to represent CBS TV’s Horseland
4. Gorilla Nation to exclusively represent Getty Images’ JAMD
5. Amobee taps Canada’s Target Broadcast for ad partnership

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