Microsoft unveils new Zune players, allows customization
Tomorrow, consumers ready for a richer, more connected and more personal entertainment experience will have the first opportunity to get their hands on sleek new Zune players, redesigned Zune software, and new online services including the Zune Marketplace and Zune Social, an online music community. The players, along with dozens of accessories, will be available at retailers across the United States, while the new Zune software will be available for free download.
For the first time, consumers also will have the option to customize their Zune player with laser-engraved designs and personal text through a new web store called Zune Originals. Customers will be able to purchase a Zune player directly from Microsoft at zuneoriginals.net and choose from a collection of laser-engraved artwork designed exclusively for Zune by 18 internationally recognized artists.
The Zune Originals Artist Series will launch with designs from artists Colletivo Studios, Catalina Estrada, Laurent Fetis, Sam Flores, Klaus Haapaniemi, Pierre Marie, Kenzo Minami, Parskid, Mike Perry, Phunk Studios, Chisato Shinya, Skwak, Iosefatu Sua, Tado, Nobumasa Takahashi, Ramiro Torres, Darvin Vida and Steve Wilson.
Together with the original Zune 30GB, the new models and customization options make it easier for consumers to find the size, color, design and price that best suits them. Three new Zune models will be on store shelves tomorrow: the black Zune 80GB, which has a bright 3.2-inch screen and comes with premium in-ear noise-isolating headphones (ERP $249.99), and the slim, ultra-portable Zune 4GB (ERP $149.99) and the Zune 8GB (ERP $199.99), both available in pink, green, black and red. The new Zune models also feature the new Zune Pad, a touch-sensitive navigation button that lets people fly through menus or lists with the flick of their thumb, or click to easily change songs or adjust the volume. Every Zune player includes wireless sync and wireless sharing, a built-in FM tuner, and a bright color screen to display music, pictures, videos and podcasts. Existing Zune owners will receive all new software features via a free and easy upgrade, available Nov 13.
