Fox Interactive Media (FIM), a division of News Corporation, today announced that MySpace, the world’s leading social networking platform, and several of the company’s other leading web brands will launch a series of new, ad-supported mobile web sites that will be completely free to users on mobile devices. The new MySpace Mobile Web beta service will be available to consumers this week with a wider rollout planned in the coming months.

The mobile site beta launches mark the first time that FIM has delivered an advertising solution to marketers looking to reach Internet users on mobile devices. The MySpace Mobile Web and additional FIM sites will offer users a considerable amount of free content, tools, and services that were previously available only to paid subscribers.

FIM has partnered with Millennial Media, a leading mobile advertising network, to both sell and serve mobile-based ads, which includes custom sponsorship packages within MySpace and more traditional display-based ads with other FIM properties, such as IGN, FOXSports.com, AskMen and RottenTomatoes.com. In conjunction with Millennial Media, FIM will sell a limited number of charter sponsorships within MySpace’s new mobile site over the next several months and open all advertising inventory by the end of the calendar year.

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