NBA.com draws majority traffic from overseas fans in April 2007
comScore released the results of a study of global visitation to NBA.com, revealing that 12.4 million people age 15 or older from around the world visited the Web site in April 2007. The study also revealed that international visitors represented the majority of the traffic, with 54 percent coming from outside of North America. The Asia Pacific region accounted for 36.6 percent of visitors, followed by 11.7 percent from Europe, 3.5 percent from Latin America and 2.1 percent from Middle East-Africa.
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