Affiliate marketers will surely love this good news! Online dating and relationship site Perfectmatch.com incorporated Commission Junction‘s CJ Associate affiliate service into its integrated marketing efforts to cost effectively build its brand and continue to improve its customer acquisition efficiencies.
This resulted to an impressive 300% jump in affiliate sales in the past 18 months with even greater upside for next 12-24 months.
“Commission Junction has also delivered a truly integrated marketing approach by leveraging our extensive offline movie and TV initiatives to drive the most traffic to our Web site. With the assistance of Commission Junction and the building of our brand over the past two years, our affiliate program revenue has increased by 300% since implementation of CJ Associate in December 2005,” said Perfectmatch Founder/Chief Executive Officer Duane Dahl.