Piczo announced its global expansion into Russia, one of the fastest growing social networking regions globally, with the launch of Piczo Russia.

The launch into the Russian market is part of Piczo’s international growth strategy which has already seen exponential growth in Germany to over 2 million unique users today, up six-fold since September 2006. Recent launches into new markets have enabled Piczo to build on its position as the top destination for 13-18 year-olds with over 28 million registered users globally.

Piczo is already well established across Eastern Europe, where it now has over 850,000 unique users accessing the site with more than 65 million page views a month.

Piczo’s focus on privacy and control has been an important product differentiator since the site’s creation. As Piczo users cannot search for others through the network, groups are formed more like a private party, with growth happening virally and through word of mouth.

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