Raxxle.com, the freshest and most innovative site in social networking, will be launching its new online community at the advertising and technology conference, Ad:Tech Conference in New York this week.

Raxxle.com goes beyond traditional social networking sites in that members will be able to use its proprietary cutting-edge facial recognition technology to find their “twin” among other members and “Celebrity Raxxle” matches from a continually updated database of celebrities, sports heroes, historical figures and more.

Advertising is distinguished from other social networking sites through real-time, personalized ad generation using Raxxle.com’s patent-pending Ad Developer Interface.

Raxxle also offers options such as featured events, groups and celebrity listings; customizable promotional skins on member pages; dynamic Macromedia(R) Flash(R) plug-in applications; and e-mail sponsorships. Additionally, members can be targeted by age, location, gender, and/or hobby.

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