ShredorDie.com, a new website with the goal on becoming the worldâ€™s ultimate action sports destination, launched today. The website is a collaboration between the creators of funnyordie.com and skateboarding icon Tony Hawk.
ShredorDie.com features action sports videos, with an emphasis on skate, snow, surfing, BMX, motocross and action sports culture. Tony Hawk, a founder of the site, provides creative direction to ensure that ShredorDie.com offers visitors the best of professional and non-professional action sports content. Like FunnyorDie.com, the site makes use of a simple and compelling â€œshredâ€ or â€œdieâ€ voting system that helps ShredorDie.com uncover and highlight the best possible content.
â€œIâ€™m excited to be a part of Shred or Die because I like the idea of creating a site where action sports fans can find content from professional and non-professional athletes, as well as creating their own and sharing it. The action sports community has a unique camaraderie and I want our site to reflect that,â€ said Hawk.
“I have also been interviewing various celebrities during my extensive travels, creating clips called â€˜Dissent TV,â€™” added Hawk. These include athletes, artists and actors like Lance Armstrong, Shaun White, Ryan Sheckler, Ed Helms, Bam Margera, Christian Slater and Isaac Brock, all of which will be exclusive to ShredorDie.com. â€œDissent TVâ€ will be a regular feature on the site.