YuMe secures $9 million funding
YuMe, an advertising network created and optimized for broadband video, announced that it has secured $9 million in venture funding. The current round, the company’s second, includes follow-on investments by Khosla Ventures, Accel Partners and BV Capital, as well as new participation from DAG Ventures.
“As marketers spend unprecedented and ever-increasing amounts on online video advertising, they rightly expect to be able to leverage the full potential of the Internet for ad targeting, flexibility, and customization, rather than settling for run-of-site buys and one-size-fits-all formats,” said Jayant Kadambi, CEO of YuMe.
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