By Dennis Bouchand · Posted on October 29, 2008
Kiwibox, the social networking destination and online magazine where teens produce, discover, and share content while connecting with friends, has signed a deal with Burst Media to launch the Kiwibox Teen Network, a premier online advertising network for marketers looking to reach teens. The network is comprised of a select group of teen focused web sites – and is anchored by Kiwibox. Publishers within the Kiwibox Teen Network have the opportunity to share ideas, content, tools, partnerships and marketing opportunities across both the web and mobile.
The Kiwibox Teen Network gives brand advertisers an easy solution for reaching the valuable yet elusive teen audience in a single online media buy that provides comprehensive campaign management and consolidated reporting, while integrating a variety of interactive and engaging campaign elements. The partnership further cements Kiwibox’s position as a premier provider of teen content, and places the Kiwibox brand in front of more advertisers looking to reach this audience.
Topics: Online Community, Web · 1 lonesome comment
By Dennis Bouchand · Posted on October 29, 2008
Eventful and Billboard announced that five top musical acts are in the running to win the first annual “Eventful Fans’ Choice Award†for the Best Concert Tour of the Year. The finalists are Madonna, Bon Jovi, Bruce Springsteen, Kenny Chesney and The Police. Fans across the country can vote for the artist they want to win the award. As touring becomes essential to an artist’s career, Eventful and the Billboard Touring Conference and Awards want to involve the fans in deciding which artist put on the best concert tour of 2008.
Fans can help their favorite artist win the award by logging on to eventful.com/fanschoice. The artist with the most “demands†through Eventful’s “Demand†service will win the award. The contest will be promoted to music fans online and in emails via Billboard and Eventful. In addition, Ticketmaster, the world’s leading live entertainment ticketing and marketing company will promote the contest to fans who purchased tickets to the five tours in the running for the award.
The winner will be announced at the Billboard Touring Awards reception on November 20, 2008 at The Roosevelt Hotel in NYC.
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By Dennis Bouchand · Posted on October 29, 2008
LinkedIn announced the availability of the LinkedIn Intelligent Applications (InApps) platform designed to enable companies to develop professional applications for LinkedIn’s over 30 million members.
To kick-off the launch, LinkedIn has worked with a selection of leading companies whose solutions help professionals with various activities ranging from file sharing to project management to business travel. Applications from Amazon, Box.net, Google, Huddle, Six Apart, SlideShare, Tripit and WordPress are now available to LinkedIn members.
LinkedIn is working with partners to ensure a good user experience and chooses partners based on the professional utility of applications, the quality of technology and content, and the integrity of the company’s privacy practices. Companies who develop applications for the InApps Platform extend their brands to reach LinkedIn members and can take advantage of unique advertising and revenue share opportunities with LinkedIn.
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By Cristina Ledesma · Posted on October 29, 2008
GrindTV.com, the action sports channel on Yahoo! Sports, has launched a new blog platform to promote amateur and professional journalists. GrindTV’s new blogging tool rounds out its robust user profile pages.
“This new blogging platform will encourage communication between industry, athletes and fans, and will allow us to promote the most active and knowledgeable writers to an audience of more than 20 million sports fans,” said Greg “TripleG” Morrow, CEO of GrindTV.
Select bloggers will earn “Kind Of A Big Deal” status, which will automatically elevate their posts directly to the sport homepages, and the best blogs will be featured on the GrindTV.com homepage and promoted across
Yahoo!
Topics: Blogging, Web · Leave a reply
By Dennis Bouchand · Posted on October 29, 2008
MySpace revealed the results of a recent movie exit research study conducted for them by The Nielsen Company, which said that MySpace is the most frequently cited web source of information among consumers 15-24 years onle. Forty-two percent of consumers 15-34 years old that viewed information and/or ads for the films on the web viewed those promotions on MySpace.
Nielsen compiled results of this study using an in-theatre methodology during the opening weekend of 13 major Hollywood studio and independent film releases over the past two years. Movie titles included The Omen, John Tucker Must Die, Step Up, Jackass Number 2, Employee of the Month, 300, Redline, Bratz, Sydney White, Step Up 2: The Streets, Forgetting Sarah Marshall, Get Smart, and The Dark Knight. All films collectively grossed approximately $409 million in opening weekend box office revenue.
Topics: Metrics, MySpace, Web · Leave a reply
By Dennis Bouchand · Posted on October 29, 2008
Helium has raised over $17M in Series A funding led by Signature Capital LLC and including Northport Private Equity. It is expected to help the citizen journalism hub continue to build tight partnerships with leading publishers and provide support for the launch of new digital media products.
Helium.com currently has community of over 150,000 writers, who cover everything from politics to parenting advice, to pop culture, to the environment and more. The company recently announced a change to Helium’s Terms of Service by which starred writers on Helium.com will receive upfront payments for all new articles in a move to reward the site’s highest quality writers and to promote quality content at Helium.com.
The website also features The Helium Marketplace, which is an on-demand custom content solution used by publishers looking for top-notch content for their publications. Helium also recently announced the launch of Media Solutions, a revolutionary way for newspapers to easily produce quality, custom, local and lifestyle content. Helium’s Media Solutions puts the power of citizen engagement behind media publications, giving them access to quality content that is cost-effective and easy to manage.
Topics: Venture Capital, Web · Leave a reply
By Dennis Bouchand · Posted on October 29, 2008
Meebo announced its first deployment of Meebo Community IM, an integrated instant messaging solution for online communities, on Flixster.com, an online community for movie fans with a global reach of millions.
For Flixster, the partnership with Meebo enables live communication and real-time notifications between community members, increasing user engagement and time spent on site. The partnership also paves the way for monetization of the service. Meebo will serve ad units designed specifically for web instant messaging and will share revenue with Flixster.
The launch of Meebo Community IM on Flixster begins a staged rollout to a network of signed partners that serve a total unduplicated global reach of 72.9 million (August 2008) and an unduplicated reach in the US of 26.2 million (August 2008). The list of partners that will be implementing Meebo Community IM includes Bleacher Report, DanceJam, Dhingana, Fanpop, Flixster, Global Grind, IBeatYou, myYearbook, Nickelodeon/MTVN Kids and Family Group’s AddictingGames, OrangeShark, Piczo, PerfSpot, SparkArt, Sugar Publishing, Tagged, UGAME.net, Yaari, Zinch, and Zorpia.
Topics: IM, Instant Messaging, Online Community, Web · Leave a reply
By Dennis Bouchand · Posted on October 29, 2008
Palgloo, Inc. announced the beta launch of its integrated, more personalized social networking platform. This next generation platform seamlessly integrates online and mobile social networking applications and provides more relevant and personalized recommendations and search experience. Palgloo is available for free to individuals and organizations.
Palgloo knows its members and recommends events, groups, people, and more that match their interests. The more powerful, personalized search enables members to find relevant information more accurately and faster. Palgloo also matches events and friends based on members’ location and free time. With the Palgloo client, members can seamlessly share information between their cell phones and online web including location, photos, and mobile contacts.
In order to take advantage of the more personalized features of Palgloo, members can share their connections on Yahoo! groups and other online communities The powerful and easy-to-use privacy management features help ensure that Palgloo members control who in their social circles of friends, groups, and communities have access to their personal information and data. The privacy management is completely flexible and customizable by the member.
Topics: Social Network, Web · Leave a reply
By Cristina Ledesma · Posted on October 29, 2008
PatientAssistance.com, Inc., a nonprofit organization providing information on thousands of patient assistance programs to help users better manage and reduce prescription drug costs, announced today the release of a new integrated service on the Google Health platform. The new application enables users to automatically search for patient assistance drug programs they are eligible for based on the medications included in their Google Health profile.
Patient Assist helps users do just that – save money on prescription drugs by finding available patient assistance programs. A patient assistance program is a service offered by pharmaceutical companies to help low-income, under-insured, or uninsured individuals and families afford necessary medications, with reduced-cost or free prescription drugs.
In addition to displaying a list of available patient assistance programs for medications in a user’s Google Health Account, PatientAssistance.com also offers a discount drug pricing feature to show users the cost of their listed prescription drugs in their local area.
Topics: Google, Health, Web · Leave a reply
By Cristina Ledesma · Posted on October 28, 2008
Holiday shoppers will find exceptional deals on eBay this year, thanks to a series of new initiatives debuting on Nov. 3 intended to help eBay be the destination for the best prices on the gifts people want most. Of course, this is obviously geared towards attracting buyers at this time when everyone is worried to even go shopping.
Information on all of eBay’s holiday deals will be featured on an eBay deals page debuting on Nov.3. Among the featured offers are:
Daily Deal: Beginning Nov. 3 for 45 days, a different product – from categories including electronics, sporting goods, video game accessories, DVD movies and home and garden – will be available each day at a fixed-price and deep discount off MSRP with free shipping. These limited-quantity items will be available daily by 3 p.m. EST.
Bid From $1: Shoppers can bid on some of the hottest electronics all starting at $1 on eBay, by taking part in “Bid From $1†auction format series. From Nov. 3 to Dec. 17, thousands of new items such as MP3 players, GPS devices, cameras, video game consoles and video games will be offered in auction-style listings with $1 starting bids, no minimum final-price reserves and with free shipping.
$1 Holiday Doorbuster: Each day from Nov. 24 to Dec. 8, the eBay site will offer $1 Doorbuster deals – limited quantities of two different items at a fixed-price of $1 and one surprise luxury item, also at a fixed-price of $1. Items will include popular toys and games, fashion accessories, sporting goods and electronics.
Microsoft Live Search cashback: Shoppers who arrive at eBay through Microsoft Live Search (www.live.com) can receive up to 30 percent cash back on the purchase of any eligible fixed-price item when using a PayPal account through the Microsoft Live Search cashback program.2 That cash back, on top of eBay’s already low prices, can generate savings up to 60 percent total on many of the hot gift items available for sale across the site.3
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