The American Cancer Society has launched a new online community to help connect cancer survivors, their friends and family members. SharingHope.tv allows users to upload video, audio, photos and artwork to tell their stories of cancer. Innovative for a non-profit organization, the new site relies almost completely on people outside of the organization to create its content and it enables OpenID technology.

“This site is not about the American Cancer Society – it’s about the people cancer affects. We are providing a forum for people to share their stories, their heartbreaks, their triumphs and joys. No one knows more about cancer than the people living with it. We want to make it easy and even fun for that knowledge to be shared,” David J. Neff, Director of Web and Interactive Strategy of the American Cancer Society, said.

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