AOL’s Quigo now among top ad networks in reach and growth
Quigo, a part of AOL’s Platform-A advertising business, announced that its AdSonar ad network scaled significantly in the past year and is now among the top ad networks, reaching 53.8 million unique visitors in January 2008.
Significant new partnerships that have launched in the past year include: Time Inc.’s digital properties (CNNMoney.com, People.com, Time.com, SI.com, EW.com and several others), ESPN.com, TheStreet.com, CareerBuilder.com, Forbes.com, NYDailyNews.com, NYPost.com, Slate.com, Rentals.com, and many others.
In each case, Quigo’s partners have deployed customized versions of Quigo’s AdSonar platform, an auction-based, pay-per-click advertising program featuring content-targeted ad links.
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