blinkx, Denuo Group partner to improve online video ads
blinkx and Denuo are partnering to explore and create best practices for improving advertising and marketing tied to online video.
Under the terms of the agreement, blinkx and Denuo will collaborate on projects for better understanding how the industry can increasingly deliver effective online video advertising campaigns that map to the right audience, are delivered in the right context, and in the most appropriate form. Future planned initiatives will be announced at a later date. Denuo is part of the Publicis Groupe, the world’s fourth largest communications company and its second largest media strategy and buying group.
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