blinkx partners with Getty Images on search and advertising
blinkx announced a partnership with Getty Images that would make its content more easily accessible at www.blinkx.com. Under the terms of the agreement, blinkx will leverage its AdHoc platform to place contextually relevant advertising against Getty Images’ multimedia, and will share resulting advertising revenue with Getty Images.
“We believe our assets deserve wide exposure, and we’re always looking for innovative ways to make our digital content easily accessible,†said Josh Rucci, senior director of multimedia sales, Getty Images. “We’re pleased to partner with blinkx, whose technology enables us to expand our reach further than ever before.â€
blinkx has more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs annd more. blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
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