Indigo Books & Music Inc., Canada’s largest book retailer is poised to acquire their 100,000th Online Community member by March 31st. In celebration, the lucky 100,000th Canadian member will win a prize of a $1000 gift card. The site currently boasts just over 97,000 members and offers Canadian booklovers an online destination to connect and share a passion for books, authors and reading and has been so popular that Canadians have been signing up at an average rate of one new member every three minutes since its initial launch in October.

Combining social networking and content tools designed with the booklover in mind, the Indigo Online Community has something for every inspired reader offering capabilities ranging from organizing bookshelves and recommending new reads, to getting the local book club on track. With just an email address and password customers can navigate through this easy-to-use new experience; build a profile and from there:

- Create a virtual shelf filled with books, music and DVDs
- Build a network of friends
- Recommend their favourite reads
- Start or join a book club or other group
- Read and write reviews or post their thoughts
- Create and share top 10 lists