CBS Radio to power Yahoo’s LAUNCHcast Radio
Yahoo! and CBS Radio have inked an agreement where CBS Radio will power Yahoo! Music’s LAUNCHcast Radio. The agreement unites two of the largest online radio providers and expands the breadth of free music, news, talk and sports content available to millions of Yahoo! users.
Beginning in early 2009, LAUNCHcast’s 150 stations and more than 150 CBS Radio stations will be combined, with CBS Radio assuming sales responsibility for the entire portfolio. A newly-created CBS Radio player will be integrated into the Yahoo! Music site and for the first time, LAUNCHcast will be available to Firefox, Mac and Safari users. In addition, Yahoo! News and Sports will incorporate dedicated CBS Radio players into their respective sites.
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[...] CBS Radio will power Yahoo’s free Internet radio service, Launchcast Radio [...]
By 2008 Year in Review for Canadian Internet Marketing & Website Properties on January 2, 2009 6:25 pm