Clearspring unveils ‘smart’ content sharing service
Widget network Clearspring Technologies has released the next generation of its free Launchpad sharing service. The announcement comes just one year after the initial release of the Launchpad offering. Since that time, nearly 18,000 additional publishers have signed on to use Launchpad, including most of the worldâ€™s leading media companies such as Fox Broadcasting, NBC Universal, and Time Warner.
The Launchpad upgrade includes new features to give content publishers the ability to better determine the look and feel of the sharing menu while also providing end users with a more personalized content sharing experience.
The new service includes a significantly improved sharing menu that publishers can now customize by color scheme, destination and size. Launchpadâ€™s new liquid sizing feature alters the menu size to automatically fit the publisherâ€™s widget content as well as to fit widget landing areas predetermined by social destinations. The free service also gives content publishers the ability to determine the social destinations they want to promote for each content element.