A new era in Star Wars entertainment has begun: Following its record-breaking October 3 premiere on Cartoon Network, a cumulative total of more than 27 million people have seen the first three episodes of Lucasfilm Animation’s weekly Star Wars: The Clone Wars animated series, and Star Wars has become the biggest licensed toy property of the year.

In addition to watching the series on Cartoon Network, which offers a new Clone Wars episode at 9 p.m. every Friday, fans have flocked to StarWars.com and CartoonNetwork.com to watch episodes as streaming video, and to the iTunes store, where episodes are available for $1.99 each.

StarWars.com remains a popular entertainment destination for fans of all ages, and has demonstrated its commitment to exploring new digital frontiers by offering streaming-video episodes of Star Wars: The Clone Wars, exclusive video commentaries, and a series of online comics that can be found nowhere else.

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