Collective Media has unveiled the Collective Video Network as a response to the growing number of advertisers that look to video as a powerful channel for connecting with consumers online.

The new video network is supported by Collective Media’s proprietary AMP platform. It allows advertisers to leverage high-quality video content from the premium publishers that comprise the Collective Network, offering a suite of in-stream ad units, including pre-roll and overlay video formats.

Collective Video also provides advertisers with the same audience targeting, optimizing and reporting technology normally reserved for in-page ad units only. Advertisers can take advantage of Collective’s contextual and behavioral targeting platform when running an in-stream video campaign.

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