Frengo and I Can Has Cheezburger? have partnered to create and mobilize the popular icanhascheezburger.com website. With more than 15 million unique users each month, ICHC offers a service where people share photos of animals and objects with off-beat captions that produce hilarious viral content. The two companies have collaborated to extend this service to mobile phones via Text Message alerts and the wireless web. To activate the new service, users simply need to text the keyword “LOL” to 44566, available today.

Starting today, people will receive and share these moments directly on their cell phones via daily TEXT alerts with wireless web links to photos. This is especially attractive for teens and young adults, who want to stay in touch with their social circle on the go.

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