Glam Media has launched GlamX Ad Exchange, a vertical ad exchange for display inventory placement and targeted brand advertising. GlamX Ad Exchange enables advertisers to target by audience, content and placement effectively connecting publishers, advertisers, agencies and networks in one innovative platform.

The GlamX Ad Exchange is designed specifically to allow members of Glam Media’s Publisher Network to make additional ad inventory available to Glam approved brand advertisers, agencies and trusted ad networks. Advertisers can reach a highly targeted and engaged audience with secondary ads that provide far better reach. GlamX is an open exchange, allowing brands to bid for different targets and optimize their spending in a fully transparent environment.

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