GroundFloor Media Inc., a Denver-based public relations firm, has unveiled the GroundFloor Social Media (GFsM) program. This innovative new set of public relations services is aimed at helping GroundFloor Media’s national, regional and local clients expand their audience reach by leveraging the inherent viral capabilities of popular social media mediums like blogs, social networking sites, podcasts, vlogs and more.

Through the program, GroundFloor Media’s team of social media specialists work independently or in concert with other creative companies to develop and implement customized social media outreach programs. The GFsM program helps clients:

• Build a presence in the blogosphere

• Spread their messages through social networks and online communities

• Socialize, share and extend the shelf-life of news and thought leadership content

• Add viral and visual components to enhance existing marketing and public relations campaigns

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