Jivox has entered the Indian market with the opening of its Indian operations, Jivox Software India Pvt Ltd, through a sales and development office in Bengaluru. The company is now poised to launch its online video advertising service in India.

Naren Nachiappan has been appointed as managing director of Jivox Software India Pvt Ltd. The Bengaluru centre will house the sales and marketing team as well as the development team.

The Jivox service provides tools which enable advertisers to create and place ads on their own, including an interactive ad creation tool that allows advertisers to leverage templates provided by the service or use their own creative content to develop compelling video ad content. After creating their ads with Jivox, advertisers tap into the service’s micro-targeting algorithms and established network of online video publishers to deliver their advertising to audiences based on geographic, demographic or contextual parameters. The Jivox platform includes self-service video creation tool – Jivox AdSlate, Targeting and Campaign Management technology, and Jivox Video Network.

Related posts:

1. Jivox launches first online video advertising service for local businesses
2. Monsoon Ads launches online video ads and agreegation platform for India
3. US mobile ads growing in US and UK but trails India
4. Local.com integrates local business video content
5. AOL launches Indian language portals, international Truveo sites