LimeLife launches women’s lifestyle site for the mobile web
Mobiie media company for women, LimeLife, Inc., announced the launch of its free mobile web destination site at m.limelife.com. LimeLife’s mobile web site features a daily menu of original lifestyle content which mobile users can access via their mobile phones to stay “in the know, on the go” about the latest fashions, music, celebrity news, and games.
This makes LimeLife the first lifestyle media company to establish its consumer brand first on the mobile phone. LimeLife’s content is targeting the young adult “super communicators,” the generation most wedded to their mobile phones.
Personally, I would rather get my content through my computer. I wonder if this is true as well with other women.
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