Local.com integrates local business video content
Local.com Corporation has integrated local video ads throughout the Local.com site. This is the first phase of a longer term strategy by Local.com to capture share in the emerging local video market.
The current implementation incorporates geo-targeted video ads from Jivox, an online video advertising service for local businesses. Local.com plans to aggregate geo-targeted video ads from other providers, before ultimately selling video ad units to its growing base of direct Local.com advertisers.
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