MTV Networks, a unit of Viacom, unveiled its targeted online syndication strategy, announcing partnerships with online video sites to deliver a vast library of short and long-form video content from MTVN’s popular music, kids and family, comedy and pop-culture brands. These sites include Dailymotion, GoFish, imeem, MeeVee and Veoh, and join AOL, Bebo, Fancast, Joost and MSN to comprise MTVN’s portfolio of online syndication partners.

MTVN’s targeted online syndication strategy will enable the company to build dynamic relationships with its partners across the globe and work closely with them to enhance their content offerings. The company will collaborate with each site to engage users, co-market and optimize MTVN’s programming line-up, and use filtering technologies to ensure copyright protection. All of MTVN’s partner sites will carry individual channels for each participating MTVN brand, streaming ad-supported video clips free to the consumer. Like MTVN’s own branded websites, the partner sites will enable global audiences to embed MTVN clips on their own blogs, social networking pages or websites.

In addition to its online syndication partners, MTVN currently has agreements with all domestic cable operators and MSOs and delivers video content through all major download-to-own services. The company also makes a wide variety of video available through its portfolio of approximately 300 websites, including TheDailyShow.com, which archives more than 13,000 clips dating back to 1999. Additionally, the company has more than 80 mobile distribution agreements in place globally, with all major carriers.

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