PicApp launches, offers access to copyrighted news and images
PicApp, a new service that gives bloggers and other online publishers access to copyrighted news and creative images free to use alongside their editorial content, has launched in public beta.
PicApp enables bloggers to choose from extensive collections of millions of copyrighted images being updated by the thousands each day that have been licensed from Getty Images, Corbis and other prestigious image agencies to visualize the content on their web sites. Each image is accompanied by a non-intrusive ad to drive royalties to the related content partners, instead of the traditional license fees.
Bloggers covering the day-to-day trials and tribulations of the U.S. presidential race, for instance, could find up-to-the-minute photos of the candidates on the campaign trail at PicApp.com.