AOL launches philanthropy feature on AOL News
AOLâ€™s MediaGlow has introduced a new feature on AOL News that provides information and news about philanthropic efforts across America, as well as the latest scientific information and advice about the benefits of living a philanthropic lifestyle. The feature, created in partnership with Philanthropy Project, is the latest in a series of AOL News launches across various special-interest areas that deliver top-quality breaking news.
A proprietary feature of the philanthropy news site is the GlowMeter, a quiz that reveals usersâ€™ philanthropic â€œcolorsâ€ and matches them to GlowMates — others who are participating in like-colored philanthropic efforts in the usersâ€™ communities.
At launch, the site will highlight 11-year-old philanthropist Zach Bonner, who is walking 668 miles, from Atlanta to the White House, to rally support for homeless kids in America and youth volunteerism. Visitors will be able to track Bonner every step of the way through GPS technology and video feeds from the walkathon. In 2005, Bonner founded the Tampa-based Little Red Wagon Foundation. He is the basis of an inspiring, family movie being produced by Philanthropy Project.