The New Stuff

Coming soon: Pay per Tweet, then Pay per Facebook status update

IZEA, of PayPerPost fame, is preparing the launch of PayPerTweet according to AdWeek. Twitter users will get paid based on a flat fee pro tweet or depending on the amount of clicks they get. Users will be required to disclose sponsored tweets with the hashtag #spon.

When the platforms launches, launch is expected next week, we can prepare for a new shitstorm in a glass about advertising and disclosure and daring to make a quick buck from an online profile.

That said, if the Twitter team agrees with this advertising concept, possibilities for IZEA are big and one can only wonder why Twitter didn’t come up with this. IZEA could go big here and catch the eyeballs of bigger brands all while also linking up with big media companies, who have automated their twitter feed. Since the celebrity invasion of Twitter there are less media feeds in the Twitter Top 100, but many news corporations have more than 100.000 followers, both main stream media or new media. The reason why these feeds are the most appropriate ones to advertise on are simple:

  1. Followers are used to click on links in their tweets
  2. Many of these feeds are really popular
  3. Lots of automated feeds have a high number of daily tweets, one sponsored tweet would not stand out in the sea of updates
  4. Many news companies are facing financial problems. The NYTimes has more than 1 million followers to trick in to clicking and even more financial problems
  5. Many followers do not know what hashtags are, let alone what #spon means
  6. Most media companies do not care about the antics of Michael Arrington and other pro-ethics bloggers. Money speaks.

More than PayPerPost this could become a big earner for the IZEA team.

Here at 901am we also advise you to keep your eyes open for the next big plan of IZEA: PayPerFacebookStatusUpdate. ;)

Recently Published

christmas sales

4 Tips to Help Your Business Prepare for Seasonal Sales

Most companies experience seasonal surges and dips in revenue. For ...


How Podcasting Can Improve Your Blog’s Reach

You’ve probably heard, at some point, that blogging has created ...


5 Keys to High Converting Websites

It doesn’t matter your industry, product, or goal – one key to ...


How To Market Your Podcast

Podcasting is the new cool thing to do. It’s like radio for ...


Tips For Becoming A Podcast Or Video Sensation

If you want to become famous, whether on a small scale or a large ...

grocery shopping apps

10 Shopping Apps Worth Using at the Grocery Store

Grocery shopping is no mean task. Most women, however, including moms ...

online marketing

5 Techniques For Online Marketing Success

Online marketing is a cornerstone of business success regardless of ...

technical writing

4 Terms Tech Writers Have to Stop Misusing

I get that you’re a tech writer and not a computer scientist. ...

smart car

What You Can Expect From the Smart Car Industry

For years, the focus of technology has been on PCs, tablets and ...