Comments on: Study: Big brands using Twitter to broadcast not engage http://www.901am.com/2009/study-big-brands-using-twitter-to-broadcast-not-engage.html?utm_source=rss&utm_medium=rss&utm_campaign=study-big-brands-using-twitter-to-broadcast-not-engage New Media News Every Morning Fri, 10 Feb 2012 01:12:38 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Louis Slade http://www.901am.com/2009/study-big-brands-using-twitter-to-broadcast-not-engage.html/comment-page-1#comment-34756 Louis Slade Tue, 01 Nov 2011 17:41:22 +0000 http://www.901am.com/2009/study-big-brands-using-twitter-to-broadcast-not-engage.html#comment-34756 Howell hit the nail on the head with that comment. On the other hand, by hardly posting, as a small business, your social media followers may have the chance of falling off and becoming disinterested. BMW gets away with sporadically posting because they are a trust brand that has a solid community around their product. I'm thinking, maybe a good balance between both posting volume extremes would be nice. Louis Slade <a href="http://www.benchmarkemail.com/email-marketing/about-benchmark-email" rel="nofollow">Email Marketing Company</a> Howell hit the nail on the head with that comment. On the other hand, by hardly posting, as a small business, your social media followers may have the chance of falling off and becoming disinterested. BMW gets away with sporadically posting because they are a trust brand that has a solid community around their product. I’m thinking, maybe a good balance between both posting volume extremes would be nice.

Louis Slade
Email Marketing Company

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