Tsavo Media has launched a trio of new sites– Manolith.com, Twirlit.com, and Kidglue.com.

Unlike the static experience of a traditional blog, the three sites offer greater depth, with search, research and cross-linking. All have been built to be modular, dynamic and much more relevant to the consumer’s specific interests and preferences.

Aimed at women and reminiscent of People Magazine, Twirlit showcases celebrity, gossip, fashion, food, beauty and health. A blend of Esquire, Maxim and Rolling Stone, Manolith shines a light on gadgets, style, health and breaking news. Both are targeted at consumers in their mid-20s to mid-40s. Kidglue offers abundant resources for parents – guides of various stripes, how-to pieces, crafts projects, holiday ideas, pregnancy advice and parenting tips.

Developed by a team of freelance writers and bloggers, original content will be unique to each and will be cross-promoted.

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