Despite having fewer developers than Apple’s iOS ecosystem, RIM has been making drastic improvements to their SDK in order to catch up to their rival.

The latest involves RIM’s latest update to their push notification system which should give developers one less excuse for avoiding the Blackberry OS.

BlackBerry Push Service allows you to efficiently and reliably deliver information to your users through a BlackBerry Java® or BlackBerry® WebWorks™ Application. It provides an easy-to-use server side API based on the open WAP Push Access protocol v2.2 standard. BlackBerry Push Service is available to all developers and web content providers. By using this service, you can make your application more engaging and help turn it into a Super App. (Blackberry Developers Blog)

According to RIM, the latest update will allow developers to send push notifications to active users as well as help cut down on sending push notifications to unsubscribed users (who might consider these alerts as spam).

Blackberry still has a long ways to go before they can catch up to iOS or even Android (the latter which is surprisingly outselling everyone right now), but it’s good to see the company isn’t calling it quits in their attempt to win the hearts of mobile developers.

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5. Almost 20 Percent of Blackberry Users Want to Switch To Other Phones