Why Is Blackberry Courting Android?
Could it be that RIM is giving up on the Blackberry OS and is about to pull a Nokia by courting a rival? Probably not, but apparently the ailing smartphone giant is courting Android (or at least apps running upon Android Market).
Well according to ShopSavvyâ€™s flurry logs someone in Waterloo, Ontario (Canada for the geographically challenged oh and BTW it wheres RIM is based) has been running ShopSavvy for Android on various BlackBerry devices. Here are the details:
â€¢ BlackBerry 8300 ran ShopSavvy on January 31, 2011
â€¢ BlackBerry 8600 ran ShopSavvy on January 17 and 24, 2011
â€¢ BlackBerry 8520 ran ShopSavvy on February 7, 2011
Earlier this monthÂ Rachel King wrote a ZDNet story suggesting that BlackBerryâ€™s new PlayBook tablet is going to support Android apps. This makes sense since BlackBerry OS can support Java Virtual MachinesÂ and it would be pretty easy to compile Android in one of the them. (Official ShopSavvy Blog)
Blackberry App World already boasts 20,000 apps (and counting), although with Windows Phone 7 catching up (Microsoft just surpassed 8,000 apps), RIM is probably worried about being surpassed and being viewed by consumers as “limited” due to a lack of third party apps.
While making Blackberry “Android friendly” would help boost RIM’s appeal to the masses, it would also kill off Blackberry App World as developers would have little incentive to create apps for RIM.
If RIM does court Android while “retaining” its app store, it would signify a huge win for Google as well as developers, as Blackberry lovers might be more open to purchasing Android apps.
(Hat Tip: BGR)