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Digg Launches Buttons and Widget Generator

Screen shot 2010 03 24 at 4.55.12 AM 490x178 Digg Launches Buttons and Widget Generator

Digg has just launched its new buttons and widget generator tool for publishers to easily integrate Digg on their blogs and websites.  These newly improved smart Digg buttons and widget generator were launched this early to prepare publishers for the upcoming launch of the newly redesigned Digg.

While some publishers have previously integrated Digg in their websites well, the previous process however required customization work through the Digg API. The new button and widget generator can easily help you integrate as well as blend the Digg buttons and widget to your websites.

Now for some new features of the Digg button that you are about to create:

  • Buttons no longer take users to Digg, traffic stays on the publisher’s domain
  • Dynamic display of live Digg count – statistics have shown this increases likelihood of user interaction
  • Faster load time
  • Customizable look and feel – includes a new “medium” button size and an unstyled option so a publisher can create their own custom designed Digg button
  • Related stories from the publisher’s domain to users that click the button
  • All existing smart Digg buttons will auto-upgrade in the coming weeks – however, it is recommended that publishers review the new documentation for optimization tips

While Digg widgets also get the following new features:

  • Headlines now link directly to the publisher’s content with the Diggbar instead of the Digg permalink page
  • Customizable – more customization options without requiring publishers to use the Digg API
  • Tabs & columns – ability to add multiple tabs to a widget as well as make a double column widget
  • Thumbnails – by default a thumbnail is attached to each story when available
  • Fallback content logic by domain – if there is insufficient content to display, the widget has logic to backfill with relevant content from the same domain

Ready to create your Digg buttons and widgets, check this and this.

Google Reader Play is a Cool Way of Viewing Your Feeds, Almost

googlereaderplay Google Reader Play is a Cool Way of Viewing Your Feeds, Almost

Perhaps hoping to revive interest to its aging feed reader, Google has just launched Google Reader Play.  In essence this experimental product is an attempt to make the most interesting stuff in Google Reader more accessible for everyone while providing a new way of viewing feeds.

Google Reader Play is currently an experimental product. But you don’t need to set-up anything to try it out. All you have to do is visit google.com/reader/play and you’re good to go.

Basically, Google Reader Play presents feed items one at a time through a big display and in full-screen view. After viewing an item, you can simply click on the next arrow to move to the next item. Or you can jump into specific items by clicking on the filmstrip located at the lower part of the screen. Clicking on a specific item will bring you to its source.

Now here’s the best part, when Google Reader display videos and images, these are automatically displayed in enlarged mode or full-screen. You don’t need to click anything to make this happen.

Another notable feature of Google Reader Play is the fact that it adapts to your browsing preferences. So while browsing, you can click on the “like” button and Google will use it to give you more items that might interest you. In addition, you can also choose to display items based on categories.

Google Reader Play does not require you to login to your Google Account to view the featured feed items. But if you would like to “like” an item, you need to sign in. Once you’ve signed in to your Google account, anything that you do in Google Reader Play will be reflected to your regular Google Reader account.

This only shows that Google does not intend to replace Google Reader with Reader Play.  The later is just another way of viewing Reader feeds.

Google Reader Play is a pretty sleek interface. But since, the feed items are randomly selected, you just won’t  know when you’d get to view items that would really interest you. But of course, it opens up another avenue for Google to deliver ads.

Netvibes is Relaunching to Catch Real-Time Feeds

Screen shot 2009 11 03 at 3.17.07 AM 490x268 Netvibes is Relaunching to Catch Real Time Feeds

Netvibes, one of the most popular web dashboard, start pages which can also serve as an aggregator for all your favorite news feeds is planning to relaunch soon.  This time around Netvibes is taking a cue from the hype build by the so called “real-time” information produced by “real-time” information producers such as Twitter and Facebok to come up with a web dashboard that mines these real-time information. More →

Google Reader Starts Looking Like Facebook

google reader like Google Reader Starts Looking Like Facebook

Facebook’s news feed makes it look like a content aggregator. Now Google Reader is starting to look more a like a social network. The world’s leading RSS reader now copies features from the world’s leading social network: people search and “like” buttons. The people search feature is itself powered by something else that’s very Facebookish: Google Profiles.

This isn’t Google Reader’s first step into social networking. Google Reader users have long been able to share content with each other. Join a blog on Google Friend Connect, and it shows up in Google Reader. Once again, we see the different approaches these companies take to the Web: Facebook starts with people and moves to content, while Google starts with content and moves to people.

We all know which approach advertisers prefer right now. Google makes billions matching ads to content, while Facebook is still trying to figure out how to match ads to people (Beacon fiasco, anyone?). Even in that area, Google is starting to match ads to people through behavioral targeting.

Thing is, advertisers go where people go. We must ask which approach people prefer right now. Do people prefer discovering connections through content, or content through connections? Google Reader’s social experimentation should help answer that question.

Seeker Solutions releases Sprout

huffington trans Seeker Solutions releases SproutSeeker Solutions has released Sprout 1.0, a free, online, personalized news aggregator software that allows users to obtain the latest top news stories and blogs tailored to their unique and individual preferences. Seeker Solutions created Sprout to solve the challenges of trying to sift through mass amounts of information online. As Internet users become more pressed for time, Sprout enables every user to effortlessly find news articles or blogs that are relevant to them.

Seeker Solutions’ unique relationship-based software engine that powers Sprout allows users to easily access a wide-range of content from thousands of news sources and blogs. Once Sprout is conveniently downloaded to the user’s computer, users are able to immediately begin training their Sprout interface with their individual interests.

NewsGator, Gigya partner on new content syndication for media companies

NewsGator Technologies and Gigya are bringing new capabilities to media companies looking to grow both the audience and revenue for their content. NewsGator will integrate Gigya’s Wildfire distribution and tracking technology into its syndication network.

Major media companies around the world are turning to NewsGator Widget Services to simplify the syndication of content. With NewsGator’s syndication network, media companies have access to the industry’s largest database of public RSS content. The network has an archive of over 2.1 billion individual content items and more than 7 million posts are added daily.

On the other hand, Gigya’s technologies have become the industry standard for distributing and tracking content on the social web, reaching 142 million unique widget users worldwide in May 2008.

It’s a good mix towards offering its media clients with a streamlined process for content syndication, the ability to distribute content to audiences on more than 50 platforms, and sophisticated tracking that details where content is being consumed.

Pheedo provides RSS advertising for Gawker Media

pheedo Pheedo provides RSS advertising for Gawker MediaPheedo announced that Gawker Media, publisher of several of the web’s most popular media properties including Gizmodo and Lifehacker, experienced more than 300 percent growth in RSS advertising revenue in the first quarter of 2008.

“Gawker Media has always made full content feeds available from the beginning, believing that the RSS channel was a valuable and under-levered distribution channel for marketing our content,” Christopher P. Batty, Vice President of Sales of Gawker Media, said.

According to a recent study from Universal McCann, RSS use is exploding, growing faster than all other key social media platforms, including social networking and video sharing. According to the study, the number of RSS users jumped 153% between June 2007 and March 2008.

RSS to MMS tool for mobile RSS Feeds launched by Cellyspace

Cellyspace.com has launched an RSS to MMS publishing tool for content providers to automatically convert and deliver syndicated RSS feeds directly to mobile subscribers’ messaging in-boxes using Cellyspace’s MMS (Multimedia Messaging Service) technology.

According to the company, auto-conversion of RSS content will make mobile syndication easier and more readily available and by delivering multimedia feeds rather than short, text-only feeds subscribers will be more fully engaged in the content.

Also, with RSS to MMS technology, the feed can be viewed without a subscriber first logging onto a mobile web site or launching a feed reader application. Instead, subscribers are alerted on receipt of the feed and can view it immediately or whenever most convenient since it’s stored in their messaging in-box.

Mochila announces support for open standards RSS Atom API

Mochila has introduced an open standards RSS Atom API that allows publishers to automatically connect their content management and web publishing systems to access Mochila’s high-quality rights-managed content. Mochila members can customize real-time feeds through this open standards XML-based API using keyword, category, byline, source and many other parameters. Farlex, Inc., owner of TheFreeLibrary.com and TheFreeDictionary.com, is the first publisher to integrate with Mochila and use the Mochila API to enhance the content experience for its users.

This new API marks a new and powerful way for web publishers to fully integrate with the Mochila platform by providing a fully customizable application that is able to communicate with a publisher’s existing content management and web publishing technology. By connecting with Mochila’s API interface, Farlex, a leader in online resource products, will provide its millions of unique monthly visitors with enhanced search functionality that includes relevant information from the Mochila content database. With over 300 trusted content providers, including the world’s largest wire services, photo agencies, television, newspaper and magazine publishers, Mochila offers TheFreeDictionary.com and TheFreeLibrary.com with rich content across a broad range of topics such as entertainment, sports, health and business news

Netvibes Premium Service to power leading media and social networking sites

netvibes Netvibes Premium Service to power leading media and social networking sitesNetvibes today announced the beta launch of Netvibes Premium Universe, which integrates Netvibes functionality into any company’s website to enable users to personalize the delivery of branded online content and applications, including RSS feeds, podcasts, photos, videos, stores, widgets and more. Netvibes Premium Universes are Universes that are incorporated seamlessly within a company’s web domain, giving it full control over all of its branding and content, such as customized feeds, layouts and menus. With Premium Universes, users enjoy the personalization and enhanced delivery of content while publishers benefit from keeping users on their site; retaining user traffic, navigation and revenue generation.

Netvibes Premium Universe offers a unique opportunity for companies to maintain their brand integrity while building and strengthening relationships with users who seek a relevant and customized experience online. A Premium Universe enables publishers to showcase and distribute their widgets while also hosting their users’ start page all within the publisher’s site.

Partners include Tagged, MIVA Direct, France’s Les Echos and Le Figaro have also integrated Premium Universes within their homepages to power their personalized news and media content online.