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Online Shopping: Apparels Outpace Computer Sales

January 28, 2023 By Leo Blanco Leave a Comment

Shop In a new study sponsored by Shop.org, online clothing (apparel, accessories and footwear) sales reached $18.3 billion last year, making it the biggest e-commerce segment. For the first time in history, this fast growing category has surpassed sales coming from computer hardware and software.

The study suggests that the apparel and accessories category has experienced strong sales because of an influx of new companies and liberal shipping policies such as free shipping on returns and exchanges. Additionally, apparel and accessories retailers are integrating new technologies onto their sites including rich imaging, where customers can zoom and rotate merchandise or see the item in different colors before buying, all of which eases the mind of a customer who is hesitant to purchase apparel online.

“Apparel retailers have overcome a number of hurdles to encourage shoppers to buy clothing and accessories online,” said Scott Silverman, executive director of Shop.org. “Retailers are doing such a great job online that in some cases it’s easier to find and buy clothing on the web than it is in a store.”

Another sign that e-commerce has come of age is that profitability throughout the sector has stabilized. Eighty-three percent of respondents to the survey reported profitability and 78 percent said they were more profitable than 2005. Profit as a percentage of revenue did not change, the report notes, because revenue and expenses grew as well.

Originally posted on May 14, 2007 @ 3:48 am

Filed Under: Business, Web

MeeVee builds hub for all network TV shows available online

January 28, 2023 By Cristina Ledesma Leave a Comment

meevee.jpgMeeVee announced the addition of a Free TV Episodes hub aggregating all TV show feeds available online from the major broadcast networks. The hub will allow viewers who missed their favorite shows to easily find and watch them online and discover new shows.

Viewers will be able to find the episodes most recently made available online from NBC, FOX, ABC, CBS, and CW, as well as quickly and easily browse for past episodes. Additionally, MeeVee’s hub will offer a comprehensive list of TV Show and Movie downloads available through iTunes. Among the shows to be found through MeeVee are Heroes, Lost, Dancing With The Stars, Grey’s Anatomy, Desperate Housewives, Pussycat Dolls, and America’s Next Top Model.

“At MeeVee our mission is to help consumers cut through the clutter so they can find and enjoy the TV and video they want to see,” said Michael Raneri, CEO. “By creating a single destination to find all TV episodes from the major broadcast networks in a single place, we’re fulfilling that mission.”

Originally posted on May 11, 2007 @ 9:43 pm

Filed Under: Entertainment, Online Video, Television

Internet: 2nd most complained non-broadcast advertising format

January 28, 2023 By Leo Blanco Leave a Comment

asa1.jpg Internet or online advertising has failed to meet the high advertising benchmark set by Advertising Standards Authority (ASA) and now regarded as the second most complained non-broadcast advertising next only to national press.

To quote from the ASA 2006 Annual Report:

Second most complained about was the Internet, with 2,066 complaints, representing a 32.7% year-on-year rise. Five years ago, in 2001, the Internet ranked as the eighth most complained about of all nonbroadcast media.

Yet the boundaries of regulatory responsibility online are still unclear. Consumers expect the same levels of honesty and truthfulness online as they do in more traditional advertising media.

While Internet ads are not sanctioned by ASA, I guess the time is now for online advertising companies to form a committee to regulate and set advertising standards. I’m afraid, however, that this concept is easier said than done.

Originally posted on May 13, 2007 @ 10:24 am

Filed Under: Advertising, Business

Automotive video network zooms

January 28, 2023 By Cristina Ledesma 1 Comment

powertv.jpgPowerTV announced the launch of the PowerTV online video network, a video platform designed to support hundreds of online video channels in the auto, truck, marine, and motorcycle markets. PowerTV’s online video network allows any automotive web site, forum, or aftermarket company to create their own fully featured, branded online video ported to distribute video content directly to consumers.

“PowerTV’s goal is to become the premier platform for the distribution of automotive enthusiast video across the internet,” said James Lawrence, powerTV’s CEO. “Working with key online forum communities, we enable user-generated video uploading and sharing that hooks directly in with their forum. We also work with companies in the aftermarket to launch their own branded online video players on their site which helps deliver interactive video content to their customers. And we help those same companies deliver targeted and relevant advertising to powerTV-owned channels and affiliate partner channels.”

Originally posted on May 14, 2007 @ 7:21 am

Filed Under: Online Video

CBS News buys Wallstrip

January 28, 2023 By Thord Daniel Hedengren Leave a Comment

WallstripWallstrip, the web show with a pop culture take on the stock market, have been bought by CBS News according to Jossip. The blog claims that the price tag where around $5 million, which should boost the wallets of investors Fred Wilson and Howard Lindzon I’m sure.

This is interesting of course, since it appears that Wallstrip is making no or little money. TechCrunch’s Duncan Riley (former blogger here at 901am) confirms the story and I’ll add my own belief to his: that CBS is looking for an Amanda Congdon 2.0 in Wallstrip host Lindsay Campbell.

Nothing is said about the deal on the Wallstrip site yet, by the way. Also, the price tag will probably render us a whole bunch of web show so beware of impending video garbage…

Update! It seems that Jossip and TechCrunch have gotten Fred Wilson’s involvement a bit wrong. He hasn’t negotiated any sale whatsoever, according to this blog post, and Union Square Ventures isn’t involved either. Fred is merely a curious angel investor as it were. I’m guessing his wallet isn’t going to be that thick after all, at least not from the Wallstrip sale anyway…

Originally posted on May 14, 2007 @ 3:07 am

Filed Under: Newswire, Online Video

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