The Metacafe user channel offering lets individuals subscribe to channels that suit their tastes and interests, knowing theyâ€™ll receive daily e-mail notification if one or more of their selected channels have been updated. Users can visit established channels through a variety of criteria, with advanced search functionality and additional subscription tools be introduced in the coming months.
â€œMetacafe has always empowered our audience to decide what videos appear and are featured on the site,â€ said Erick Hachenburg, CEO of Metacafe. â€œIntroducing personalized channels is a natural next step in advancing audience-driven programming and fostering an environment where people know theyâ€™ll be entertained. We expect these channels to prove especially popular among our producers who can now showcase their videos more easily to a large and diverse audience.â€