MySpace and MTV announced that U.S. Senator Barack Obama (D-Illinois) will be the next participant in their Presidential Dialogue series. The Dialogue with Sen. Obama will take place October 29 at 1:30 pm ET/10:30 am PT on the campus of Coe College in Cedar Rapids, IA and will be streamed live on MySpace, MTVâ€™s ChooseOrLose.com and MTV Mobile, and exclusively premiere on air on MTV at 7 pm ET/PT that night. MTV News Correspondents Gideon Yago and Sway Calloway, as well as WashingtonPost.com political reporter Chris Cillizza, will serve as moderators. Industry-leading pollsters John McLaughlin and Geoffrey Garin will return to oversee the real-time polling data and questions submitted via MySpaceIM and Think.MTV.com.
The inaugural MySpace/MTV Presidential Dialogue, with former Senator John Edwards, reached a wide audience on-air, online and on mobile phones. Held last September 27, the event was broadcast live on MySpace and ChooseorLose.com, and since its online premiere, has been streamed approximately 350,000 times. The on-air broadcast (7-8 pm ET) was the top program for viewers aged 18-24 across all of cable for the time period, and was seen by a total of nearly two million viewers overall. Nearly 2,300 questions were submitted for Senator Edwards by online viewers during the course of the one hour Dialogue. Adding to its historical significance, the Dialogue with John Edwards was the first-ever Presidential forum to be broadcast live on mobile phones, via MTV Mobile.
The MySpace and MTV Dialogue series is the first in history to allow a national at home audience the opportunity to respond to candidateâ€™s answers instantaneously â€“ with that feedback piped back into the discussion and used to shape its direction â€“ as well as the ability to pose questions in real-time, via MySpaceIM and ChooseOrLose.com. Throughout the event, online viewers can immediately register their approval or disapproval of a candidateâ€™s responses via a revolutionary online polling tool, powered by Flektor (www.flektor.com), as they watch the Dialogue live. Instant results are displayed on the screen and viewers can compare their opinions to those of the entire community through a â€œpopular voteâ€ function. Poll results are available online live during each event and archived for future viewing.
Originally posted on October 18, 2007 @ 11:05 pm