A person is perusing the internet, looking for something interesting to read. Maybe they have a distinctive goal of what they want to read, like they are working on a book report or some research about some future project, or maybe they are just looking for something interesting. They type a few words into the search bar, pick blogs as their primary interest, and they are bombarded with hundreds of different blogs ranging from mild interest in their subject of choice to the holy grail of bloggers. [Read more…]
Marijuana may be known to be an illicit substance but it has been proven to have health and commercial benefits. Commercial-wise, it has been used as an ingredient in making various products such as paper, rope, canvas, textiles, lubricating oil and shoe materials. In fact, making paper out of hemp is considered to more eco-friendly as it uses fewer toxic chemicals which means less pollution. [Read more…]
If you’ve been keeping up with online marketing leaders and business professionals, you already know that it’s a good rule of thumb for any business to have a blog. However, just knowing that your business should have a blog doesn’t mean that actually executing your blog or creating a compelling content marketing strategy is happening for your business.
In the digital marketing world, you have to have a blog to be successful; but you also have to have a blog that isn’t just a blog—you have to have a purposeful blog. To help those who are struggling on this front, here are three tips for creating a business blog that has more purpose than just to take up space on your website. [Read more…]
In a world where most of the population uses social media, it’s a good idea for businesses to start looking at nontraditional methods of advertising. According to a recent eMarketer report, nearly one in four people worldwide use social media. That’s a vast resource for companies that are looking to tap into new and potential customers.
One of the simplest ways companies to market their goods is to create a blog. From plumbing businesses to artists, all kinds of industries can utilize blogs to market their products and services online. Here are four simple ways to use blogs for your online marketing campaign. [Read more…]
For websites that rely on their content to get visitors, blogging and other content creation strategies come naturally. However, for individuals or businesses that use their website to find leads or make sales online, having a successful blog can be a bit more difficult.
But just because getting people to read your blog on a lead gen or ecommerce site is harder to come by doesn’t mean that this marketing tactic isn’t worth your while. To make blogging effective for you and your lead gen or ecommerce website, here are three ways you can encourage more readers to enjoy your content.
Get Your SEO Right
As a business, you’re likely already working on SEO for the main pages of your website, hoping to show up in the search results for your target keywords and phrases. But do you realize that using an SEO strategy with your blogs is just as important as using SEO on your product or landing pages? [Read more…]