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Ericsson increases video presence with The NewsMarket

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Broadcast and online journalists seeking content about Ericsson can now find a variety of news video at The NewsMarket, a web-based video marketing and delivery platform.

Multimedia content for Ericsson will also be available on the company’s BroadcastRoom, a branded area within its online pressroom, powered by The NewsMarket. Journalists can search, preview and download video and other content from the site and register for industry-specific email alerts about new content.

Originally posted on February 4, 2008 @ 5:34 am

HealthiNation and Comcast Spotlight launch on-demand health portal for digital cable customers

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healthination.pngHealthiNation is working with Comcast Spotlight, the advertising sales division of Comcast Cable, to offer health information programming at no additional charge for Digital Cable customers through Comcast’s ad-supported On Demand destination, “Searchlight.” This content is available in the “Health & Wellness” folder in Atlanta, Boston, Chicago, Detroit, Philadelphia and Seattle with a rollout across all of Comcast’s markets in May 2008.

As part of the agreement, Comcast Spotlight will offer local sponsorship opportunities to hospitals and other health service providers for HealthiNation’s programs. The independent and high-quality nature of HealthiNation content is an attractive selling point to advertisers, who are increasingly looking to connect with consumers in their communities in a meaningful way.

Originally posted on February 2, 2008 @ 7:17 pm

Washingtonpost.com and Newsweek to host live Super Tuesday election coverage

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In an unprecedented endeavor on Super Tuesday (February 5th), washingtonpost.com and Newsweek, national leaders in political news, will offer six hours of continuous live video coverage of the election returns alongside the most comprehensive online reporting from every primary state. washingtonpost.com and Newsweek are combining the best of video and political journalism to create a unique interactive experience.

Enhancing the video experience, users will be able to interact in a live discussion forum that the video hosts will draw upon for questions. In-depth, comprehensive analysis and continuously updated blog posts from Washington Post reporters on “The Trail” will be available on the Post Politics page, in addition to interactive U.S. maps with polls, results and delegate counts. washingtonpost.com will also offer mobile alerts for people to receive immediate updates on individual primaries and candidates on their phones.

The live video will be available between 6:00 pm – Midnight ET on washingtonpost.com/postpoliticstv and through washingtonpost.com and Newsweek.com’s homepages.

Originally posted on January 31, 2008 @ 6:01 pm