imeem and Rhino Entertainment announced a partnership to promote legendary rock band Led Zeppelinâ€™s upcoming release of Mothership.
The promotion includes the availability of historic live footage of the band on imeem, as well as a user generated contest where fans compete by creating Led Zeppelin trivia at ledzeppelin.imeem.com. Live concert footage features fan favorites such as Kashmir, Rock and Roll, Black Dog, Whole Lotta Love and more. Fans can highlight their favorite live Led Zeppelin moments by creating video playlists on imeem, which can be embedded on web sites, social networks and blogs to virally spread across the web.
Fans will also have the opportunity to win the ultimate Led Zeppelin prize pack by participating in â€œGet the Led Out on imeem!â€ Fans can win by creating popular polls about anything Led Zeppelin-related on the Led Zep imeem channel. Grand prize is a Epiphone SG guitar, the same style instrument often played by the legendary Jimmy Page, along with the entire Zeppelin catalog of CDs, DVDs, box sets, the new Mothership set as well as limited edition posters, buttons and stickers.
Originally posted on November 14, 2007 @ 12:19 pm