Chinese families might have to say goodbye to summer outings in the next few years. According to Reuters, majority of school children this summer holidays opted to stay online than play outside with their friends.
Only 9% of the 103 surveyed children did enroll in summer educational camps and a meager 4% favored outside activities. This is a dramatic shift in preference compared to the statistics gathered 5 years.
This lack of physical activity and the increasing number of Western-style fast food chains contributed to the growing incidence of obesity in the country.
It only means 2 things for me – opportunity and fierce competition. Big players are aggressively eager to set foot in the door while the rest is quick to follow. Recently, Google has invested in a Chinese social community, Tianya.cn, and its live search in China is now up and running.
Originally posted on September 4, 2007 @ 1:57 am