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3 Ways to Make Your Website Accessible To Those With Physical Impairments

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When creating and designing a website, you may initially just be concerned with getting something decent up and running. However, if you want to truly connect with your visitors and turn them into lifetime and loyal followers and customers, you’ll have to reach beyond this point.

One demographic that can often get forgotten about when creating websites is those with physical impairments. But if you’re willing and able to create a website that can cater to these groups and help them feel empowered to use your site, you’ve just opened up a whole new realm of possibilities for yourself. To help you get to this point, here are three ways you can make your website more accessible to those who’ve sustained personal injuries or have physical impairments. [Read more…]

Safety 101: Tips to Protect and Secure Your Cryptocurrency

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Cryptocurrency is charging forward. Not to mention that 2017 has been a breakout year for cryptocurrency giants (i.e. Bitcoin) and altcoins (i.e. Ethereum and Dash), it is undeniably growing continuously.

From being invented out of the need for secured communications, it has rapidly evolved – with the help of the digital era, of course – as a means to not only secure communications and information but, nowadays, your money as well.

In the present, cryptocurrencies are regarded as digital currencies (more like virtual money) and are mostly utilized for almost everything – from an alternative way of paying for goods and services through to long-term investment holds. Meaning, we are talking about huge amounts of money being transacted every day. And due to this nature of the business, most especially because transactions are done over the internet, it does not come as a surprise that it is prone to security threats and attacks such as hacking and phishing. [Read more…]

Tips For Becoming A Podcast Or Video Sensation

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If you want to become famous, whether on a small scale or a large one, it seems like the internet is the place to do it these days. When a new show comes on TV, think American Idol, many of them aren’t hosting in person auditions anymore, but instead having wannabe’s submit videos or podcasts of themselves in order to get a chance to be the next big sensation, in whatever field of entertainment or work the contest is for.

Businesses also know the great benefits of podcasts and videos. People love to be entertained, and with podcasts and videos found online, for free, they can get all of the entertainment and knowledge they want. Whether you want your face to be famous, or your products, you can do it using these two things.

Pick A Topic

The first step in becoming a podcast or video sensation is to decide what it is you want to tell people about, or talk to them about. What do you like to talk about? If you’re a talker a podcast will be perfect for you, and there are unlimited options for what you can talk about. Talk about movies, music, relationships, health care, or anything else you have knowledge and interest in.

Videos are great to do if you have items you want to show people, whether they are your own products or you are doing video reviews of things supplied to you. They are also great for doing tutorials, if you have a specialty. People that work on cars get a lot of visitors to posts on how to do different home car maintenance things, or on how to diagnose different vehicle issues. So too do people that enjoy doing makeup or hairstyles. Even hunting videos and podcasts are popular, whether you’re sharing reviews of the latest rifle scope or taking people out on safari with you.

Get Online

The second step in becoming an internet sensation, or at least using the internet to boost your business and sales, is to get online and get established. If you plan to do videos you need to be on sites like YouTube. Search out podcast hosting sites. Get on social media so you have a place to share the videos and podcasts you make.

You can’t expect people to simply find your podcast if you aren’t advertising it. You also won’t be appearing on the front page of Google right away, no matter how many tags you include, so you want to do everything you can to get the word out on what you are doing.

When you post a new podcast or video be sure to share them across social media, on your own person website, and even consider doing a weekly or monthly newsletter. The more ways you get the word out the more views you will get, and the more chances you have of becoming an internet sensation!

4 Terms Tech Writers Have to Stop Misusing

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I get that you’re a tech writer and not a computer scientist. Mistakes are going to be made. If you fully understood all the things you wrote about, you probably wouldn’t be a writer. If you happen to be a computer scientist with a blog on the side, you likely use too much jargon that many of your readers understand incorrectly.

Whether the misunderstanding is on your part, or the part of your readers, there is a lot of confusion surrounding terms that are tossed about as if the accurate meanings were common knowledge. This generates a lot of unnecessary confusion. Therefore, when you write about something like the great encryption battle, the article may do more harm than good if your audience is confused about what encryption is. [Read more…]

Online Marketing For Creative Companies: How To Stand Out

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If you consider the company you work for to be of the ‘creative’ variety, then you’re going to have your work cut out for you in terms of trying to maintain a unique online marketing campaign, because a million other creative companies are trying to do the same thing, at the same time, largely doing the same things.

Which means that you have to be the best at your niche, and the most focused on your particular core message. With that in mind, your steps for online marketing are going to include things like creating a YouTube presence, interacting with similar but non-competing creatives, promoting value via social media. having a solid core website, and always thinking in terms of mobility. [Read more…]