Basketball fans visiting TNT.tv andTNT’s broadband channel TNT OverTime on NBA.com during the 2008 NBA Playoffs will find a new interactive feature: KnockNok chat. TNT has partnered with Los Angeles-based KnockNok to host a new live, interactive chat technology on the Web sites. A new vision for chat technologies, KnockNok hosts dynamically topical micro-chat rooms for major sports and entertainment events, giving fans the chance to rile one another and share commentary in real-time.
Leveraging the popularity of blog commentary and discussion forums, KnockNok gives sports fans and web users real-time interactivity to make web coverage of live events truly engaging.
Will this service click? Maybe, but not with me. Without Chris Paul and LeBron James playing, I would rather watch baseball (I’m biased).
Originally posted on May 21, 2008 @ 12:28 pm