Disney.com broke records this summer with new site traffic and â€œtime spent onlineâ€ records in August.
Last month the Disney Online network of sites scored more than 32.3 million unique visitors according to comScore Media Metrix, beating the most recent site record set in June by more than two million unique visitors and representing a 26 percent increase over the prior year.
Disney Online also set new all-time records in August in total time spent on the site and total visits with:
â€¢ More than 1.7 billion total minutes spent on Disney Online in August besting the siteâ€™s previous record set in July by 16 percent and representing a 55 percent increase over the prior year.
â€¢ Record breaking site visits totaling close to 152 million, topping Disney Onlineâ€™s previous record set in June by 12 million and representing 49 percent year-over-year growth.
That must be a lot of kids looking for Miley Cyrus and Jonas Brothers.