Online marketing is a cornerstone of business success regardless of what industry you’re in, or even what professional position you hold. If you have a web address, you should be doing something positive with it. And if you don’t already know some tips and techniques to create a more profound customer experience, it’s time to get your learn on.

And five of these techniques in particular would include things like understanding the basics of tech selling points, being transparent online, using chat service potential, creating social discussions when applicable, and linking to related services whenever possible. [Read more…]