thePlatform will manage the publication and delivery of online video clips from Sprout’s lineup of children’s shows to the network’s website. The site currently offers video clips from popular preschool shows such as Angelina Ballerina, Barney and Friends, Berenstain Bears, Bob the Builder, Caillou, Dragon Tales, Fireman Sam, Make Way for Noddy, Pingu, Sagwa: The Chinese Siamese Cat, Sesame Street, Teletubbies, Thomas & Friends and Zoboomafoo. Sprout was created as a partnership among Comcast Corporation, HIT Entertainment, PBS and Sesame Workshop and is available on digital cable and satellite television to 35 million homes.
thePlatform currently provides online video publishing and management for a host of well known consumer brands, including BBC, CNBC, CBS’ College Sports TV, Court TV, Comcast, Hearst, Helio, PRIMEDIA, Scripps, Sony/BMG Music, Vongo, Telstra, Verizon Wireless and dozens of other companies.
Originally posted on November 15, 2007 @ 12:55 pm